Studies conducted by a German research team found proof that hedione activates a region of the brain responsible for pleasure and heightened libido. The Carnal Blends collection is made up of two uncompromising fragrances, both rich in hedione (methyl dihydrojasmonate) – named from the Greek word “hedone” meaning pleasure – a floral compound to be found in the heart notes of jasmine and magnolia and that brings great airiness and light to a composition. Such is the history behind Carnal Blends, the collection from Initio that dares to engage with fantasy-fuelling ingredients, carnal notes, committed, powerful and distinctive couplings, and celebrates transgressive fragrance compositions with the power to awaken pleasure, to stir physical attraction. And then a team of researchers at Bochum University in Germany recently proved that certain fragrances, containing certain key compounds, possess the power to activate regions of the brain linked to libido. This passionate perfume has the power to plunge its wearer into that altered state where nothing is too daring because there are no risks left.įor decades, scientists refused to countenance the idea that certain fragrances could trigger the release of sex hormones.
The fragrance lifts the veil on the unsayable. Recklessly bold… and stirring.ĭeeply buried emotions and passions take over. Initio Side Effect Cologne by Initio Parfums Prives, Launched in 2016, initio side effect by initio parfums prives is a simple yet intoxicating and vibrant.
It tantalises the most discerning senses by playing off each of its facets – leather, animal and the woody note of vanilla – one by one. The tobacco, vanilla, rum, cinnamon harmony of this fragrance is spellbinding.
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